Print & Identity
I believe that brand is a product of user experience—the feelings and ideas someone has about a company are directly related to the interactions they have had. I approach logo design and print work with that in mind, so that I can help a company achieve the brand resonance they want.
Final & Sketches
I go through a lot of sketching and conceptualizing for logos. These were the selects shown to clients—I like to show some of the ugly ones. Sometimes a client will find something in an otherwise horrible bad no good sketch that crystalizes into a great logo.
